Cheongdam-dong in Seoul are some of the most famous upscale shopping areas in the world

Shopping

5th Avenue in New York, Monte Napoleone in Milan, Champs-Elysee in Paris, and Cheongdam-dong in Seoul are some of the most famous upscale shopping areas in the world. Many upscale retailers operate flagship outlets worldwide to showcase their leading products and introduce new ones. In Seoul, Cheongdam-dong is where luxury-brand flagship outlets for Prada, Boss, Gucci, Herrmes, and Louis Vuitton, to name only a few, are clustered, giving a glimpse of the latest trends of high fashion. As it is not uncommon to spot fashion-forward celebrities here, Cheongdam-dong is also referred to as Celebrity Street.

Louis Vuitton, one of the luxury-brands most sought out and replicated, is famous for the meticulous management of its flagship shop. The flagship shop introduces and sells the latest products, before other chain stores. The Louis Vuitton building itself, which highlights the brand image, is a landmark in Cheongdam-dong.

Exit 2, Apgujeong Station, Subway Line 3/Exit 4, Gangnam-gu Office, Subway Line 7

82-2-548-2165

Monday ~ Saturday (11:00~20:00) / Sunday (12:00~20:00)

Lined with various famous local and imported-brand clothing boutiques and cafes, Rodeo Street is a haven for fashion-oriented youths.

Exit 2, Apgujeong Station, Subway Line 3/Exit 4, Gangnam-gu Office Station, Subway Line 7

82-2-3449-4114

7 days a week (10:30~20:00)

With its pyramid-shaped dark glass design, Second Hotel captures visitors’ attention. It is a multi-concept shop that displays and sells personal and home accessories, stationery, furniture, and more.

Exit 2, Apgujeong Station, Subway Line 3/Exit 4, Gangnam-gu Office, Subway Line 7

82-2-542-2229

11:00~20:00 (Closed on Sunday)